This year is the first time I decided not to get the NanoWrite Story Bundle. It took me a while to figure out why. Turned out the reason showed up in a comment on the blog:

I’ve got to where I don’t take any more writing workshops or courses (same with marketing, etc.) because they all have the same information slightly rehashed and dressed up in different styles – but it’s all the same stuff! I’m even passing up free courses/workshops for this reason.

Pearl R. Meaker ‘s comment from a post last week.

Yup. There were lots of books on the craft of writing. It didn’t look like anything new.

Death of Information Flow

Writing Muse thinks it started with the 24 hour news cycle.

I remember when the first 24 hour news station came online. I remember because I was headed for war, during the first Persian Gulf War.

The 24 hour news was a novelty so everyone had it on. I heard several times a day some version of “Soldiers are going to die!”

Yeah, that made me feel really good.

Now it’s dress up the information, put a different spin on it.

Give it a marketing phrase. Pretend like it’s new.

Shhh. No one will notice.

Critical Thinking Cat

Since cats are really good at critical thinking….I think that’s their normal state.

Close up an orange and gray cat, with a single green eye visible
Critical Thinking Cat. Image from ClipArt.com

What’s in it for the person selling? Helping people out? Or getting another name on the mailing list?

Critical Thinking Cat is rolling his eyes. Knocks stuff off because he’s annoyed.

Whap! Tell me something that’s actually new. Dressing up the same writing tips (or time management tips or eating tips) doesn’t add any value.

Whap! Stop urgently repeating. If I’m not paying attention to it the first time, I probably won’t the second or third times, or tenth times.

Whap! Be authentic. I think that’s a tough thing for a lot of people. They have to get the dollars rolling in and spin makes that happen faster–but also doesn’t last.

Spin gets the shiny but doesn’t keep people around.

Additional Reading